Existing Market:
1. I think the next step for my idea is to figure out the way that it will be funded. This is very important because without money this idea will be useless. This should be fulfilled, but before this, it is important to focus on the aspects that would make this a great idea. The next step is measuring the roads and planning a test model to display where the bus lanes would be placed around campus.
2. I interviewed a sophomore male student and he believed that the next step should be talking to the bus drivers to see how they feel about this idea. He thinks its a good idea but thinks that they need to be on board in order for it to be successful. I also interviewed a freshman girl and she is already fed up with the traffic. She said I should try to talk to UF to implement this as soon as possible. She said to keep refining the idea and then go ahead to get confirmation from the school itself. The third interview was a senior male and he said I should focus on partnering up with people in different fields rather than business so they can help me on the parts of the business that I am unfamiliar with. I think this is a great idea.
3. I think getting different partners on my development team would be important because they can provide the technical insight of construction or the road system that I do not know. I could provide the business aspect because I am a finance major so it would be a perfect combination. Getting a strong core is key as it will be set the base for the entire operation so that is why I believe this is the most important aspect that I would need to do in the near future.
New Market:
1. Considering I am a B2C company right now if I were to radically switch to a B2B I would then try to work with the school. It would contain the University of Florida and then my idea that would be doing business together.
2. The ways I see this benefiting UF is that it would help the faculty move to work much quicker which I am sure they would enjoy. It would also have them get good reviews as people would be much happier overall.
3. My first interview was a worker at Southwest gym and she said that we should potentially create an idea that would combine the bus system with the gym and only shuttle people going to and from the gym. This could be interesting and actually be useful. My second interview was a worker at the infirmary and she said potentially shuttling people who are sick. This is a creative idea that would work as a service for certain things.
4. I think the next step would be to start to talk to the faculty of UF and get more insight into how I should go about the business. It could be beneficial to find a way to do business with the schools and I think if this idea grows it could work at a lot of schools.
Hi Ian! I think you got great insight from the people you interviewed. In my opinion you should try to partner with the city of Gainesville. I think they would have all the resources to provide you with what you need. I think getting approved from them would be harder than getting it approved from UF.
ReplyDeleteHey Ian! Great job differentiating what you want to do next between existing markets and new markets. I also felt that securing funding for my idea was the next step in order to make it a success. Great idea moving from a Business to Customer company to a Business to Business company. That could really open up a lot of opportunities. Great job on the assignment!
ReplyDeleteHey Ian, good work finding people to interview in a new market. I had to go around a different part of Gainesville in order to find people to interview for the new market. I definitely agree with you that one of the important steps to take now is to figure out to get funded, otherwise you won't be able to do things. Nice work figuring that out!
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